General Information

How much does it cost to sign up for Apple Books?

Offering books on Apple Books is free. Additional details on Apple Books sales terms are available during the sign-up process.

Can I distribute self-published books on Apple Books?

Yes, the sign-up and distribution processes are the same for both publishing companies and self-published authors.

How do I sign up to offer books on Apple Books?

Click here to get your books in front of millions of readers. After you click Get Started, enable iTunes Connect with an Apple ID that has a valid credit card on file. You can use the same Apple ID you use to sign in to the iTunes Store or App Store. If you don’t have an Apple ID, you can create one using iTunes by clicking Sign In and then Create Apple ID.

Then provide your Seller Name, and select a publisher type. After you click Agree, a verification email will be sent to the email address associated with your Apple ID. You must click the link in this email to verify your email address and activate your iTunes Connect account.

Who should sign up to offer books on Apple Books on behalf of my company?

Someone with the legal authority to sign documents on behalf of the company should apply to offer books on Apple Books. Only individuals with this legal authority can accept the standard iTunes agreement on iTunes Connect.

I don’t live in the United States. Do I need to provide a U.S. Tax ID to sell books on Apple Books?

If you selected the Individual publisher type and you do not primarily live or work in the United States, you are not required to provide a U.S. Tax ID.

However, you are required to provide a U.S. tax ID if you are a company or organization or you are an individual who primarily lives or works in the United States.

In which territories can I offer my book for free and sell my book on Apple Books?

You can offer and sell books on Apple Books in the following regions and territories:

North America: Canada, United States

Asia Pacific: Australia, Japan, New Zealand

Europe: Austria, Belgium, Bulgaria, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, United Kingdom

Latin America and the Caribbean: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Venezuela

I currently offer books for free on Apple Books. Do I need to sign up for a paid account to sell my books?

No, you do not need to sign up for another account. If you currently offer books for free and now want to sell your books on Apple Books, you can request a Paid Books agreement in Agreements, Tax, and Banking on iTunes Connect.

I used an aggregator to submit my books but now I want to submit my books directly. Will the ratings and reviews transfer to my direct account?

No, ratings and reviews cannot be transferred. You can help build ratings and reviews for books submitted to your direct account by focusing on marketing efforts.

Can I also distribute my book to other book retailers?

You can distribute your book in EPUB (.epub) format to any book distributor or retailer. This includes EPUBs created with iBooks Author.

Multi-Touch books (.ibooks format books created with iBooks Author) can only be sold for a fee on Apple Books. There is no restriction on how you distribute your .iBooks format book, if it is offered for free.

I can’t find the answer to my question. Where can I get additional help?

Apple Books Publisher Support is available to assist you via email and phone, 7 days a week. Hours of operation are:

Monday-Friday: 7 a.m. to 5 p.m. PT
Saturday-Sunday: 7 a.m. to 4 p.m. PT

Email

Email support is available in English, Japanese, and Chinese. If you have questions or need help during the sign-up process, send an email to applebooks_applicationsupport@apple.com. If you completed the sign-up process, send an email by contacting us.

Phone

Phone support is available in English. If you are located in one of the following countries, you can contact Apple Books Publisher Support by phone, Monday through Friday 7 a.m. to 5 p.m. (Pacific Time). For Australia, please note that the hours of support are Monday through Friday 8 a.m. to 8 p.m. (Australian Eastern Time).

International calling rates may apply elsewhere.

Country Phone Number Notes
Austria 0800070267  
Australia 1300 307 504 Note that this is a low tariff number.
Denmark 80251619  
France 0805 540 117  
Germany 0800 664 5307  
Italy 8007698641  
Netherlands 0800 0201 578  
Norway 240 55185  
Spain 900 812 687  
Sweden 020100528  
U.K. 0800 975 0615  
U.S. (877) 206-2092 Toll-free from U.S. and Canada.

International calling rates may apply elsewhere.

I already signed up to distribute other content (such as apps, music, TV shows, or movies) on the iTunes Store and App Store. Can I use the same U.S. Tax ID and legal entity name to sign up for Apple Books?

Yes. If you previously signed up to distribute other content (such as apps, music, TV shows, or movies) on the iTunes Store or App Store, you can use the same U.S. Tax ID and legal entity name when signing up with Apple Books.

However, if you already signed up with Apple Books, you cannot use the same U.S. Tax ID and legal entity name again.