A podcast feed is a URL to an RSS (rich site summary) in XML format. RSS is a technology for announcing updates to a website, and XML is a format for creating content on the Internet.
To publish a podcast on Apple Podcasts, use an Apple Podcast Hosting Partner or create a website that generates a feed conforming to RSS 2.0. When you update the site that hosts your podcast, the RSS feed notifies Apple Podcasts that a new episode is available.
Hosting partners may use the
SubmitFeed parameter in your links to Podcasts Connect to allow for passthrough of your show feed URL. For example, https://podcastsconnect.apple.com/my-podcasts/new-feed?submitfeed=https://www.veryhungrytourist.com/show.xml will pre-populate the feed URL for The Very Hungry Tourists in Podcast Connect, ready for validation.
Apple Podcasts does not accept test podcast feeds.
To diagnose problems with your feed, manually subscribe to your podcast in the Podcasts app. Tap Library > Shows > Edit > Add a Podcast by URL. Enter the RSS feed URL and tap subscribe. Subscribe to your podcast in iTunes by choosing File > Subscribe to Podcast. Then, use a third-party feed validation service such as https://podba.se/validate/.
iOS users can use a variety of apps to create and publish podcasts. Mac users can use GarageBand or Logic Pro X for audio production and iMovie or Final Cut Pro for video production. PC users can choose from a number of audio and video tools. Apple Podcast Hosting Partners can help create and host your podcast.
Many new subscribers find a podcast by searching Apple Podcasts. Without accurate and relevant metadata and attractive artwork, listeners may be unable to find your podcast or to decide whether to subscribe to your podcast. Metadata includes the description of your podcast for potential subscribers and the category information for the iTunes Store search and browse functions.
Your podcast must include accurate and relevant metadata to be eligible for being featured in Apple Podcasts.
High quality artwork attracts new subscribers to your podcast. We recommend including a title, brand, or source name as part of your artwork.
Artwork must be in the JPEG or PNG file formats and in the RGB color space with a minimum size of 1400 x 1400 pixels and a maximum size of 3000 x 3000 pixels at 72 DPI.
For examples of artwork, see Top Podcasts in Apple Podcasts.
No, podcasts can only be offered for free on Apple Podcasts. Podcasts requiring an external user name and password are not allowed.
iTunes and the Podcasts app support Basic and Digest Authorization, but Apple Podcasts does not list password-protected podcasts.
Yes, you must sign into Podcasts Connect with an Apple ID enabled in iTunes Store to submit a podcast. Submitting a podcast is free.
If you have multiple podcasts listed in Apple Podcasts, Apple can create a single page, called a “provider page,” to list all of your podcasts in one place.
To request a provider page, contact us. Include the following:
iTunes supports and will eventually require HTTPS protocol for servers hosting your content and metadata.
iTunes requires an SSL certificate from one of the following providers, with a key size less than 4096.
If you want your podcast to be managed in Podcasts Connect under a different account, contact us. Contact the support team using the email address noted in the podcast feed’s
iTunes:owner tag. Be sure to specify the Apple Podcasts URL in your request to change management.
Podcasts managed by Site Manager accounts will not appear in Podcasts Connect.
Yes. When you join the iTunes Affiliate Program and link to any content (paid or free) in Apple Podcasts, iTunes Store, App Store, Mac App Store, and iBooks, you earn commissions on sales that users make for up to 24 hours after clicking your link.
Affiliate links can be shared on social media or included in your podcast or episode descriptions or subtitles to recommend or promote any content on Apple Podcasts, iTunes Store, App Store, Mac App Store, and iBooks.
To learn more, see the iTunes Affiliate Program.
If you believe a podcast found in Apple Podcasts is in violation of your intellectual property rights, submit a claim to the iTunes Store Legal Team.
Follow the instructions in Podcasts Connect Help to change your feed URL.
If you don’t have access to the Apple ID used to submit your podcast, but you control the RSS feed, contact us. To verify ownership, be sure to insert your current email address in the
<iTunes:owner> tag in your feed.
A permanent link to your RSS Feed URL. Users subscribed to your podcast using the Mirror URL are redirected to your RSS Feed URL in Podcasts app and Apple Podcasts. This allows you to change your RSS Feed URL without losing users subscribed to your Mirror URL.
Apple Podcasts takes up to 24 hours to show new episodes once you add them to your RSS feed. If after 24 hours you still don't see your new episode:
After submission, your podcast will be reviewed by Apple for approval. If your podcast is approved, you will be sent a confirmation email with a link to your podcast on iTunes Store. This podcast link will be live shortly after this email has been sent. Your podcast will become searchable in Apple Podcasts after is indexes, which may take up to 24 hours. Sign into Podcasts Connect to view the status of your podcast.
Once approved, podcasts are available on Podcasts and Apple Podcasts in all App Store countries. Some podcasts are not available in China. Explicit podcasts are not available in India and some Muslim countries.
Note that Top Podcasts and Top Episodes charts are localized by country.
Podcasts, and content linked from podcasts, cannot contain any of the following:
<explicit>tag is not set to “yes”
Podcasts with technical problems or without any episodes will be removed. If you do not update your podcast with new episodes, your podcast may disappear from some areas of Apple Podcasts but will continue to be available via search on Apple Podcasts and in the Podcasts app.
Apple does not remove reviews for editorial purposes. You may request removal of reviews that contain profanity, hate speech, explicit or pornographic content, or content that is entirely off-topic.
To request removal of a review, contact us.
Podcast Analytics displays the total number of unique devices that played content from a show or episode. Podcast Analytics begins gathering data as soon as users play content in the Podcasts app (iOS 11 or later) or iTunes 12.7 or later (macOS and Windows). For more information, see Podcast Analytics Requirements.
Additionally, you may obtain download information from the server that hosts your podcast episodes. Contact your server administrator or web host for details on configuring podcast analytics. Many Apple Podcast Hosting Partners provide reporting.
Podcast Analytics is a data visualization tool that gives you insight into how users are listening to your shows and episodes in Apple Podcasts.
Podcasts app for iOS pauses downloads of episodes from podcasts which the user hasn't listened to. Episode auto-downloading stops 15 days after a user last views that podcast or plays an episode on any device the user is signed into. Episode auto-downloading also stops after 5 new episodes are unplayed on a single device.
iTunes desktop also has protections against unwanted downloads. After 15 days and 5 unplayed new episodes, new podcast episodes stop auto-downloading. After 45 days, the podcast metadata stops updating.