Getting Started

Learn the basics about iTunes Connect and TV content delivery.

iTunes TV User Guide

How to setup, deliver, and manage your TV shows and episodes.

Working with iTunes

Learn about our affiliate program, tools like Link Maker and Banner Builder, badge art, and more.

Apple TV Channels User Guide

Get started with Apple TV channels requirements, task checklist, documentation, and tool resources.

Preparing Your TV Content

Detailed instructions for creating and preparing your TV content.

iTunes Package TV Specification

How to use XML specifications for TV packages.

iTunes Store TV Data Standards and Style Guide

How to setup, deliver, and manage metadata for your TV shows and episodes.

iTunes Video and Audio Asset Guide

How to create and deliver TV shows and episodes.

Delivering Your TV Content

Detailed instructions for delivering TV content.

Transporter User Guide

How to deliver large content catalogs to iTunes using Transporter.

Schema Validation Guide

How to validate metadata XML files using Relax NG schemas.

TV Fullscreen Artwork Guidelines

How to create and submit fullscreen artwork to the iTunes Store.

TV Banner Artwork Guidelines

How to create and submit banner artwork to the iTunes Store.

TV Cover Art Guide

How to create and submit cover artwork to the iTunes Store.

TV Promotional Artwork Guidelines

How to create and submit promotional artwork to the iTunes Store.

Parallax Previewer User Guide

Parallax Previewer is a tool for previewing layered images created for Apple TV.

Artwork Specifications

How to create and submit artwork for Apple TV.

Using iTunes Connect

Tips and guides to get the most out of iTunes Connect and how to manage your TV content.

iTunes Connect Payments and Financial Reports Guide

How to read the reports and get the most out of them.

iTunes Connect Sales and Trends Guide

How to use Sales and Trends to see how your TV shows are doing.

Reporter User Guide

How to use Reporter to download your reports.

Apple TV Channels

Learn the basics about Apple TV channels.

Apple TV Channels User Guide

Get started with Apple TV channels requirements, task checklist, documentation, and tool resources.

Artwork Specifications

How to create and submit artwork for Apple TV.

UMC Catalog Data Interface Specification

How to format and deliver catalog metadata in XML for the Universal Media Catalog (UMC) Data Ingest Service.

UMC Availability Data Interface Specification

Requirements for content availability data for the Universal Media Catalog (UMC) Data Ingest Service.

UMC Standards and Style Guide

Content guidelines and best practices for formatting your metadata and artwork.

UMC Partner Manifest Data Interface Specification

Specifications to onboard, configure, and maintain your catalog and availability services in the Universal Media Catalog (UMC) Data Ingest Service.

Subscription Video Asset Specifications

Requirements for the delivery of subscription content assets and examples of XML delivery.

Content Advisories and Ratings

Get a list of supported content ratings and advisory codes.

UMC Catalog Subscription Video Addendum

Access UMC Catalog Data and Art requirements, including minimum storefront requirements, for Apple TV channels.

Pre-Roll and Post-Roll Video Specification

How to deliver videos that play before or after your subscription video content.  

Validation and Sample Feeds

Download the ZIP file with XML schemas to validate your Catalog Feed, Availability Feed, and Partner Manifest, including their respective sample feeds.

Transporter User Guide

How to deliver video assets to the Apple TV app using Transporter.

Schema Validation Guide

How to validate metadata XML files using Relax NG schemas.

Apple TV App and Universal Search

Learn about the Apple TV app and Universal Search, including how to prepare and deliver metadata.

Apple TV App and Universal Search Getting Started

Learn the basics of the Apple TV app and Universal Search development process for tvOS, iOS, and macOS.

Apple TV App and Universal Search Client Documentation

Get development information on deep links, subscriptions API, and Now Playing integration.

Apple TV App Guidelines for User Interactions

Learn best practices to support deep linking for user interactions between the Apple TV app and your TV provider-supported app.

UMC Standards and Style Guide

Content guidelines and best practices for formatting your metadata and artwork.

UMC Catalog Data Interface Specification

How to format and deliver catalog metadata in XML for the Universal Media Catalog (UMC) Data Ingest Service.

Content Advisories and Ratings

Get a list of supported content ratings and advisory codes.

Sports Names and League Abbreviations

Get a list of supported sport names and abbreviations in CSV format.

Catalog Feed Sample and XSD

View a sample catalog feed and validate your catalog XML schema with this reference file.

UMC Availability Data Interface Specification

Requirements for content availability data for the Universal Media Catalog (UMC) Data Ingest Service.

Availability Feed Sample and XSD

View sample availability feeds for Linear, VOD, and EBS content, and validate your availability XML schema with this reference file.

UMC Partner Manifest Data Interface Specification

Specifications to onboard, configure, and maintain your catalog and availability services in the Universal Media Catalog (UMC) Data Ingest Service.

Partner Manifest Feed Sample and XSD

View a sample Partner Manifest feed and validate your Partner Manifest XML schema with this reference file.

Artwork Specifications

How to create and submit artwork for Apple TV.