How is Podcasts Analytics data collected?

Data is gathered from devices with:

  • iOS 11 or iTunes 12.7, or later
  • watchOS 5, or later
  • HomePod

To collect and display data, more than five unique devices must play the show or episode for at least five seconds.

Apple only displays data from users who agreed to share their diagnostics and usage information. All data is aggregated, and no personally identifiable customer information is shown.

For more information, see Podcast Analytics Requirements.

How many people are listening to my show?

Podcast Analytics displays the total number of unique devices that listened to your show or episodes. 

You could also obtain download information from your hosting provider. Contact your server administrator or web host for details on configuring Podcast Analytics. Many Apple Podcast Hosting Partners provide reporting.

How do I know that users are listening to my show?

The Podcasts app pauses downloads of episodes from shows which the user hasn't listened to. 

Episode auto-downloading stops 15 days after a user last views that show or plays an episode on any device the user is signed into. Episode auto-downloading also stops after 5 new episodes are unplayed on a single device.

iTunes for Mac and PC also has protections against unwanted downloads. After 15 days and 5 unplayed new episodes, new podcast episodes stop auto-downloading. After 45 days, the podcast metadata stops updating.

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