Enhanced Apple Podcasts Categories

June 4, 2019

Later this summer we’re adding top-level categories such as Fiction, History, and True Crime — as well as dozens of new subcategories. See the updated list of supported categories in Podcasts Connect Help. These enhancements will provide new opportunities for your show to appear on its category page and the corresponding Top Charts.

All shows on Apple Podcasts will retain their top-level category. Shows with subcategories that aren't being renamed or discontinued will also retain their original subcategory.

Here are some scenarios to help you understand if you should consider updating your show’s category:

  • New categories. We’ll be introducing new top-level categories such as Fiction, History, and True Crime. Additionally, dozens of new subcategories will be available. For example, Fiction > Drama.
  • Renamed categories. For clarity, some categories will be renamed. When possible, shows will be mapped to the updated category or subcategory value upon launch. For example, Sports & Recreation > Outdoor will become Sports > Wilderness.
  • Discontinued subcategories. Some subcategories will be discontinued. Shows with a subcategory that will no longer be available will still retain their top-level category. For example, Sports & Recreation > Professional will be displayed as Sports until a new subcategory value is added to the RSS feed. Note: Shows with a subcategory that will no longer be supported will be initially mapped to the closest fit. If your show no longer has a subcategory, or the mapped subcategory is not a good fit, simply see Podcasts Connect Help to find one that best reflects the content of your show.

You can change your show's category directly in its RSS feed, and it'll go live on Apple Podcasts later this summer. An RSS feed contains all the metadata, artwork, and episode content of the show and determines how it's displayed on Apple Podcasts.

Contact your hosting provider for further support in implementing the updated Apple Podcast categories within your RSS feed.

Continue to explore Resources and Help to stay up to date on these developments.

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