Guides
Learn about specifications, guidelines, and using iTunes Connect.
Getting Started
Learn the basics about iTunes Connect and TV content delivery.
iTunes TV User Guide
How to setup, deliver, and manage your TV shows and episodes.
Working with iTunes
Learn about our affiliate program, tools like Link Maker and Banner Builder, badge art, and more.
Apple TV Channels User Guide
Get started with Apple TV channels requirements, task checklist, documentation, and tool resources.
Preparing Your TV Content
Detailed instructions for creating and preparing your TV content.
iTunes Package TV Specification
How to use XML specifications for TV packages.
iTunes Store TV Data Standards and Style Guide
How to setup, deliver, and manage metadata for your TV shows and episodes.
Delivering Your TV Content
Detailed instructions for delivering TV content.
Transporter User Guide
How to deliver large content catalogs to iTunes using Transporter.
Schema Validation Guide
How to validate metadata XML files using Relax NG schemas.
TV Fullscreen Artwork Guidelines
How to create and submit fullscreen artwork to the iTunes Store.
TV Banner Artwork Guidelines
How to create and submit banner artwork to the iTunes Store.
TV Cover Art Guide
How to create and submit cover artwork to the iTunes Store.
TV Promotional Artwork Guidelines
How to create and submit promotional artwork to the iTunes Store.
Parallax Previewer User Guide
Parallax Previewer is a tool for previewing layered images created for Apple TV.
Artwork Specifications
How to create and submit artwork for Apple TV.
Using iTunes Connect
Tips and guides to get the most out of iTunes Connect and how to manage your TV content.
iTunes Connect Payments and Financial Reports Guide
How to read the reports and get the most out of them.
iTunes Connect Sales and Trends Guide
How to use Sales and Trends to see how your TV shows are doing.
Apple TV Channels
Learn the basics about Apple TV channels.
Apple TV Channels User Guide
Get started with Apple TV channels requirements, task checklist, documentation, and tool resources.
Artwork Specifications
How to create and submit artwork for Apple TV.
UMC Catalog Data Interface Specification
How to format and deliver catalog metadata in XML for the Universal Media Catalog (UMC) Data Ingest Service.
UMC Availability Data Interface Specification
Requirements for content availability data for the Universal Media Catalog (UMC) Data Ingest Service.
UMC Standards and Style Guide
Content guidelines and best practices for formatting your metadata and artwork.
UMC Partner Manifest Data Interface Specification
Specifications to onboard, configure, and maintain your catalog and availability services in the Universal Media Catalog (UMC) Data Ingest Service.
Subscription Video Asset Specifications
Requirements for the delivery of subscription content assets and examples of XML delivery.
UMC Catalog Partner Requirements Addendum
Access UMC Catalog Data and Art requirements, including minimum storefront requirements, for Apple TV channels.
Pre-Roll and Post-Roll Video Specification
How to deliver videos that play before or after your subscription video content.
Validation and Sample Feeds
Download the ZIP file with XML schemas to validate your Catalog Feed, Availability Feed, and Partner Manifest, including their respective sample feeds.
Content Advisories and Ratings
Get a list of supported content ratings and advisory codes.
Transporter User Guide
How to deliver video assets to the Apple TV app using Transporter.
Schema Validation Guide
How to validate metadata XML files using Relax NG schemas.
Apple Partner Media Review
View your subscription content with Apple Partner Media Review.
Sequence User Guide
How to create and publish XML feeds for the Apple TV app using the Sequence CMS.
Apple TV App and Universal Search
Learn about the Apple TV app and Universal Search, including how to prepare and deliver metadata.
Apple TV App and Universal Search Getting Started
Learn the basics of the Apple TV app and Universal Search development process for tvOS, iOS, and macOS.
Apple TV App and Universal Search Client Documentation
Get development information on deep links, subscriptions API, and Now Playing integration.
Apple TV App Guidelines for User Interactions
Learn best practices to support deep linking for user interactions between the Apple TV app and your TV provider-supported app.
UMC Standards and Style Guide
Content guidelines and best practices for formatting your metadata and artwork.
UMC Catalog Data Interface Specification
How to format and deliver catalog metadata in XML for the Universal Media Catalog (UMC) Data Ingest Service.
Content Advisories and Ratings
Get a list of supported content ratings and advisory codes.
Sports Names and League Abbreviations
Get a list of supported sport names and abbreviations in CSV format.
Catalog Feed Sample and XSD
View a sample catalog feed and validate your catalog XML schema with this reference file.
UMC Availability Data Interface Specification
Requirements for content availability data for the Universal Media Catalog (UMC) Data Ingest Service.
Availability Feed Sample and XSD
View sample availability feeds for Linear, VOD, and EBS content, and validate your availability XML schema with this reference file.
UMC Partner Manifest Data Interface Specification
Specifications to onboard, configure, and maintain your catalog and availability services in the Universal Media Catalog (UMC) Data Ingest Service.
Partner Manifest Feed Sample and XSD
View a sample Partner Manifest feed and validate your Partner Manifest XML schema with this reference file.
Artwork Specifications
How to create and submit artwork for Apple TV.
UMC Catalog Data Requirements
Data requirements for partners participating in the Developer’s Subscription Video Service.
UMC Catalog Artwork Requirements
Artwork data requirements for partners participating in the Developer’s Subscription Video Service.
Sequence User Guide
How to create and publish XML feeds for the Apple TV app using the Sequence CMS.